Our mission is to educate and inspire farmers, ranchers, and consumers about the importance of sustainability, regenerative farming, and biodiversity in our food systems.

Technology has the potential to provide a range of benefits to open range ranchers, including:

1. Livestock monitoring: Technology such as GPS tracking collars and remote sensing devices can be used to monitor the movements and health of livestock, allowing ranchers to quickly respond to issues such as disease outbreaks or predation.

2. Improved grazing management: Technology can be used to track the use of resources such as grass and water, allowing ranchers to make more informed decisions about grazing patterns and herd size.

3. Better decision-making: Technologies such as geographic information systems (GIS) and remote sensing can provide detailed information about the physical and biological characteristics of open range lands, helping ranchers make more informed decisions about land use and management.

4. Increased efficiency: Technology can help ranchers automate many manual processes, such as record-keeping and inventory management, reducing the time and resources required for these tasks.

5. Marketing and traceability: Technology can also be used to improve the marketing and traceability of open range products, allowing ranchers to reach new markets and meet the increasing demand for sustainable and traceable food products.

Overall, technology has the potential to help open range ranchers to better manage their operations, improve their productivity, and respond to the changing needs and demands of their customers. However, it is important to consider the specific needs and capabilities of each operation, and to approach the use of technology in a careful and strategic manner, in order to ensure that it delivers the greatest possible benefits.